This seems to be quite true for James Madison head basketball coach Matt Brady. It was reported by Dan Steinberg here the CAA champion coach has been lacking some ZZZ's as of late. I think any sports fan can understand why this may be. The limelight is grueling you know.
“Anybody affiliated with the university at any time in their life, they’re all being affected. It’s not just the players. If you call a chemistry professor or you call a sociology professor, I can tell you that their phone has blown up. That’s really a great benefit. It’s a great benefit for the university. And as I said to my team, every time you win a game, multiply that by 50," Brady told Steinberg.
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